The post liberalization industrial & economic scenario in India makes it imperative that a more dynamic and pragmatic approach is needed to create entrepreneurs on a large scale. This would help not only in tackling the problem of unemployment but also in the growth of new entrepreneurs. Using technology and quality as their strategic tools, those who can take on the increased competition in the domestic as well as global markets are innovators and entrepreneurs in true sense of the term. This can be achieved only if more and more people are motivated and convinced to choose entrepreneurship as a career and put their energies and resources to a productive use.

To address this need of developing new, committed entrepreneurs on a large scale, the EDI, Ahmedabad has conceptualized and launched an innovative Entrepreneurship Development Programme. VJES is the nodal centre of EDII Ahmedabad. This course is sponsored by Friedrich-Naumann-Stiftung (FNSt), a foundation of International repute from Germany.

Objective

The main objective of the programme is 'New Enterprise Creation and Management'. To achieve this objective, the study material is focussed on various aspects of starting and managing an enterprise.

The course :

• Develops motivation, reinforces entrepreneurial traits and the spirit of enterprise;
• Facilitates decision making process for setting-up of a new enterprise;
• Facilitates successful and profitable operation of the enterprise.

Salient Features

The programme has the following salient features:

• Flexibility in terms of enrolment
• Skill & Knowledge Building Programmes through Contact Sessions
• Web-based software (MIS) for monitoring the progress, sharing resources, conducting quizzes and assessment
• Access to library resources

The contact sessions focus on developing entrepreneurial motivation, business opportunity guidance, market research & survey, preparation of detailed project report, project appraisal system of banks & financial institutions and interactions with successful entrepreneurs.

Syllabus

The syllabus in the form of printed self-instructional study material covers all the aspects of launching, establishing and managing a small-scale enterprise, including taxation as applicable to small-scale industry.
To put it briefly, it prepares the learner with the knowledge, skills and motivation to set up an enterprise and manage it successfully.

Study Material

The study material designed to facilitate the learners, is divided into 11 units covering critical areas such as:
Introduction to Entrepreneurship, Sources of Assistance, Business Opportunity Identification, Market Assessment, Entrepreneurial Motivation, Various soft skills like Communication Skills, Negotiation Skills, Entrepreneurial Competencies, Small Business Management including Systematic Planning, Quality Control, Marketing Management, Financial Management, Production Management. Besides, various topics like Total Quality Management, Strategic Planning, Business Ethics, Franchising, Venture Capital Financing, Exports, etc. The material provides comprehensive understanding on what it takes to become an entrepreneur.

Methodology

The methodology of the course includes; self-instructional study material, assignments, personal counselling through experts, professional counsellors and contact sessions during the course.

Duration and Medium of Instruction

The duration of the course is one year. The medium of instruction is English.

Eligibility

Degree/Diploma holders in any discipline and those who are in the final year of their degree, are eligible to join the course. As the basic objective of the course is to provide an indepth insight into the subject of entrepreneurship to those who have a strong desire to set-up his/her own enterprise.

Award the certificate in entrepreneurship

The Award of the Certificate is based on assessment of the assignments, project report submitted by the learner and performance in the final examination.